NioActive™
NioActive™
Art Direction & Branding
Art Direction & Branding
2024
2024
A health and wellness brand formulatedby Naturopaths, with Athletes. NioActive™ required branding that cut through in a heavily saturated suppliments market.
A logotype consistent with NioActive’s modern approach was created, along with a uniquebrand mark and colour palette that reflects the core products and formulations.
Packaging designs and a Shopify web build were rolled out, as well as social media assets and marketing material.
A health and wellness brand formulatedby Naturopaths, with Athletes. NioActive™ required branding that cut through in a heavily saturated suppliments market.
A logotype consistent with NioActive’s modern approach was created, along with a uniquebrand mark and colour palette that reflects the core products and formulations.
Packaging designs and a Shopify web build were rolled out, as well as social media assets and marketing material.
Working closely with the client, we refined a design language that is adaptable yet precise. Typography, color, and layout were developed to reflect both the practical and expressive qualities of the brand. Each element was tested across different formats to ensure consistency, from social platforms to editorial applications. The result is a system that communicates clearly while maintaining a distinct and recognizable character.
Working closely with the client, we refined a design language that is adaptable yet precise. Typography, color, and layout were developed to reflect both the practical and expressive qualities of the brand. Each element was tested across different formats to ensure consistency, from social platforms to editorial applications. The result is a system that communicates clearly while maintaining a distinct and recognizable character.
